Client: Lapel Community Association

Challenge: To design souvenir shirts for the city’s biggest event, The Village Fair, and that would generate sales for the association.

Role: Lead designer and printer. The client presented me with the idea. I executed the design concept and printed shirts using the classic postcard style while highlighting key recognizable landmarks in the city.

Results: This project was a huge hit and generated sales at The Village Fair and also resulted in reorders.